New CocaCola Holiday Experiences Debut at JW Marriott
Nov 11, 2026
New Coca-Cola Holiday Experiences at JW Marriott: Hill Country Christmas Just Keeps Getting Better!
JW Marriott San Antonio Hill Country Resort Spa is bringing even more holiday magic to Hill Country Christmas with Coca-Cola Holiday Caravan!
JW Marriott San Antonio Hill Country Resor
t Spa announces a first-of-its-kind collaboration with The Coca-Cola Company, bringing new seasonal experiences to Hill Country Christmas. Launching Nov. 20, the collaboration will feature an appearance by the Coca-Cola Holiday Caravan and the debut of a Coca-Cola Christmas Suite to celebrate the magic of the season and add to JW Marriott San Antonio Hill Country Resort Spa’s expansive lineup anchored around the immersive Christmas experience, ice!.
“We’re thrilled to partner with The Coca-Cola Company to bring even more holiday magic to Hill Country Christmas,” said Doug Gennardo, General Manager at JW Marriott San Antonio Hill Country Resort Spa. “This collaboration brings together two iconic holiday traditions to create memorable moments for families and guests of all ages, adding another layer of wonder to our festive offerings this season.”
These exclusive Coca-Cola offerings enhance the extraordinary holiday experiences available at JW Marriott San Antonio Hill Country Resort Spa. At the center of the experience is ice!, the signature frozen Christmas attraction where cherished holiday stories come to life through towering hand-carved ice sculptures, immersive walk-through scenes and two-story ice slides. Beyond ice!, guests can enjoy So Much Christmas, as JW Marriott San Antonio Hill Country Resort Spa transforms into a winter wonderland filled with elaborate festive décor and over-the-top seasonal offerings.
The Coca-Cola Holiday Caravan and Coca-Cola Christmas Suite will offer guests two new ways to make holiday memories together this season.
Coca-Cola Holiday Caravan
The iconic Coca-Cola Holiday Caravan will make a special appearance at JW Marriott San Antonio Hill Country Resort Spa Nov. 30 to Dec. 3, from 2 p.m. to 8 p.m., as it journeys across the country. For decades, the beloved red truck has traveled across North America, bringing festive joy and holiday traditions to communities nationwide. During its stop, guests can enjoy free interactive activities, product sampling, gifting takeaways and photo opportunities with the iconic Coca-Cola Polar Bear before the Caravan continues its holiday trek to the next destination. For more information, visit JWHillCountryChristmas.com.
Coca-Cola Christmas Suite
Guests can extend their Coca-Cola holiday celebration with a stay in the limited-time Coca-Cola Christmas Suite. Inspired by decades of beloved holiday traditions, the festive retreat surrounds guests with immersive décor, a themed Christmas tree and memorable touches that bring the spirit of the season to life. Each stay includes a Coca-Cola keepsake, in-room Coca-Cola products, four tickets to ice!, seasonal holiday treats and complimentary parking. Available from Nov. 20, 2026, through Jan. 3, 2027, the one-of-a-kind accommodation provides a unique backdrop for guests to celebrate together. A limited number of Coca-Cola Christmas Suites are available. Guests can reserve their stay at SoMuchChristmas.com.
To explore the full lineup of holiday experiences, book overnight packages and purchase ice! tickets, visit JWHillCountryChristmas.com. Terms, conditions and blackout dates apply.
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