Karina Repko: Leading a New Direction in a Healthier Lifestyle
Jun 17, 2026
Why exactly is it that the wealthy can maintain a healthier lifestyle? It’s not due to their access of information about diet, nutrition, exercise routines, and other factors because the internet has made all of this data accessible to the masses. According to Karina Repko, the core value of atta
ining a higher degree of health is execution and consistency. Those who possess greater financial means are able to employ a personal trainer, a nutritionist, a doctor, sometimes even a concierge; all of whom help them make decisions, stay accountable, and execute consistently. For the members of the public who don’t have thousands to spend every month on such services, Ms. Repko put her years of knowledge and practical experience into creating an AI health assistant (available on imessage). Miora turns what used to be these aforementioned human service into a scalable, intelligent system. Instead of hiring a full team, Miora acts as a personal health agent. It connects to the user’s wearable data (like Oura, WHOOP, or Apple Health), understands the goals and routines, and integrates with services already being used such as ClassPass, Barry’s, food delivery, and supplement providers. Perhaps most impressive and revolutionary is that Miora doesn’t just guide you, it acts for you.
Democratizing your health is the goal of Miora. How many of us have had the experience of attempting to get into an exercise class only to be put on a wait list that never seems to offer a spot? Miora uses AI to book such a class as soon as it offers an opening. For those with specific dietary goals in mind, Miora can order food aligned with this and even restock supplements. If you need to adapt based on sleep, stress, or recovery, Miora can take you there and save you the busy work to allow time for other things. What previously required multiple human experts can now be delivered through a single intelligent system, at a fraction of the cost and with far greater scalability. Instead of being limited to a small group of people who can afford it, this level of support becomes accessible to anyone.
Miora Founder and CEO Karina Repko has been focused on health ever since childhood but took the path of studying business rather than medicine in order to leverage these skills in the field. She has worked across the healthcare ecosystem, from pharma consulting to venture capital, a longevity incubator, supplement startup, and ultimately a functional health clinic. It was at the clinic where everything clicked for Karina. In her direct work with patients, she recognized the brokenness of the system as well as her ability to offer a solution accessible to virtually anyone. Basically, it’s about making health protocols actionable and integrated in the lives of users. Esentially, it’s a product that reduces friction, removes decision fatigue, and helps people actually follow through on their health effortlessly.
Because Miora is so malleable to the user, the possibilities are almost endless and highly practical. For example, a user preparing for a marathon while traveling internationally could allow Miora to actively managed their race week—booking through Barry’s or via Classpass as soon as they became available, aligning them with a calendar and travel schedule, and adjusting intensity based on the necessary recovery, or even align with women’s cycle phase. Adjustments to their nutrition and hydration strategy occur in real time. Another example might be with a user who wants to automate their entire weekly fitness routine with the simple goal of establishing consistency with workouts. Miora will automatically book classes the moment spots have opened, placing them into the calendar and adjusting timing based on the user’s availability. is removes waitlists, missed bookings, and decision fatigue entirely. It also has the capability to do adaptive therapy/workout plans based on health data.
As an avid daily user, Ms. Repko is highly in tune with Miora. “I use it every day. I mainly use it through iMessage. Instead of opening multiple apps, I just text Miora—whether it’s logging food, booking workouts, or setting up routines. It handles execution for me. I use it to get into my favorite Barry’s classes, book workouts via ClassPass, and stay consistent without thinking about it. No checking schedules, no waitlists—it just gets done.” states Karina. She adds, “On the nutrition side, I log meals in seconds and Miora keeps track of everything. I also use it to structure my supplements and routines, especially during busy weeks when I’d normally fall off track. And when I need to figure something out—like which supplements to take or how to adjust based on sleep or energy—I just ask. It saves me hours of research. At this point, it’s less a tool and more something that runs in the background. It removes the decisions, so I can stay consistent without health feeling like a second full-time job.”
Miora is available directly at www.getmiora.com and offers a 24-hour free preview, allowing users to experience the product before committing. After that, users can choose between a monthly subscription of $12 or an annual plan of $99, depending on their preference. Onboarding takes less than two minutes and immediately connects their health ecosystem, including wearables and apps like ClassPass, Barry’s, and Google Calendar. Once set up, users can create personalized protocols and delegate actions to Miora.
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