Aiming for a modern-yet-retro look, Whataburger is reviving its iconic A-frame. Sort of.The San Antonio-based hamburger chain is introducing two new prototype store designs, each of which is “grounded in the brand’s heritage but built for how [customers] experience Whataburger today,” the comp any says. The designs will be incorporated into newly built locations.One of the prototypes, called The Legacy, reintroduces the classic A-frame shape, but with a modern twist, on the exterior of a 3,000-square-foot store and enlarges the dining room, the company says. The new A-frame treatment maintains “the unmistakable Whataburger look with bold architectural updates,” says the burger chain, but it takes up far less space than the original version.The other prototype, called The Essential, leans into the iconic orange-and-white striped scheme on the exterior of a 2,000-square-foot restaurant. ...read more read less