Over the past few years, a new category of mobile apps has quietly exploded into a multi-billion dollar business. They’re called “micro dramas” — short-form, mobile-first scripted shows designed to be watched vertically on your phone. Think soap opera meets TikTok, complete with secret bi llionaire romances, disapproving werewolf mothers-in-law, and cliffhangers engineered to keep users tapping. The leading […] ...read more read less